Who are they?
The Blues and Berries is a Festival in NSW on the beaches of Woolgoolga. It showcases and supports local agriculture with music, contest, stalls, markets, food trucks, and sales merchandise. The food stalls promote the local berry produce and encourage individuals to take tours of the Costa Berry farm. This is a wholesome family day event.
The Idea:
The idea is to create a fresh and natural website promoting the festival, sell mechanise and promote the local agricultural businesses.
The Execution:
Through creating a lively colour palette that represents the brand and location, individuals are informed through consistent messaging of the brand. Additionally, to increase the exposure of the brand, multiple backlinks to social media channels e.g. Facebook, Instagram, Spotify, and event Brite there is more opportunity for exposure to the event.
